Formae Gym

One of the most modern local gym. Formae stands for innovation; a modern environment and personalized service for its customers.

In this way, transmitting these values through your visual identity was a challenge. The main idea was to create an icon with the initial F, something simple, but remarkable.

Vibrant orange was chosen for being stimulating, active, and reflecting the change.

Hover the screen to scroll the site

Hover the screen to scroll the responsive version

Poster Campaign